Tourism Boost to Dunfermline and West Fife
13/04/2012
Tourism in Dunfermline and West Fife looks set to enjoy a boost, thanks to a Fife-wide series of visitor guides and a new branding strategy — initiatives welcomed by local MSP Bill Walker.
The colourful, up-to-date 32-page guides highlight Fife’s many attractions and include maps setting out sections of the Fife Coastal Path. They are free to pick up at visitor attractions, transport hubs and in tourist accommodation.
Meanwhile, the branding initiative will see a leaflet promoting the attractions of West Fife and of Scotland’s ancient capital, Dunfermline, placed in 6,000 hotel bedrooms across the Forth Valley area. A further 4,000 will be used in conference packs and twinning celebrations and at marketing stalls.
Mr Walker said: “These initiatives should help put West Fife back on the tourist map, where I firmly believe it belongs. We have so much to offer visitors to the Kingdom, with our beautiful natural scenery and villages, our churches, museums and other attractions.
“The guides and leaflets are aimed at encouraging people to plan holidays and day trips all around Fife, and should help people get the most out of their stay.
“I look forward to the guides officially launching next month and hope to see them widely distributed.”
The branding initiative will launch this month, and April will also see the re-publication of Dunfermline and West Fife visitor booklets.